About Us

About Dimensions

Dimensions is where artistry meets the joy of creation. For over five decades, we have been a beloved name in the world of needlecraft, renowned for bringing intricate designs and rewarding projects to life.

Founded in 1976, we're celebrating over 50 years with a fresh look on our future and the future of needlecraft. Dimensions began with a simple yet profound vision: to make the beauty of detailed artwork accessible through engaging craft experiences. From our earliest days, we’ve been committed to excellence, meticulously translating original art into captivating kits that inspire and delight. As our passion for creativity grew, so did our offerings, expanding beyond our foundational needlecrafts to embrace a wider array of artistic pursuits. This growth allowed us to serve a broader community of makers, always with our signature commitment to quality.

Over the years, our dedication to quality and design has made us a leader in the craft industry. We are proud to be part of a family of iconic craft brands, sharing a collective passion for fostering creativity and helping individuals express themselves through hands-on making.

Dimensions products aren’t just projects – they’re memorable, artistic experiences that allow hobbyists to unleash their creativity and craft something beautiful they’ll be proud of!​ Our broad product offering covers every taste, age, ability, and price point. We have something for everyone!​

Quality is the keystone of our product – in design, materials, and accuracy of instructions.​

Learn More About:

  • Cross Stitch

    Designs are created on an even weave fabric called “Aida” using cotton thread and a stitch that looks like an “X”.

    Counted Cross Stitch – Each symbol on the instructions chart represents a specific color “X” on the fabric. The stitcher counts the symbols from the chart and works cross stitches on the corresponding squares on the fabric.

    Stamped Cross Stitch – Designs are stitched on a fabric that is printed with X’s.​ The instruction chart provides symbols that tell the stitcher which thread color to place and where to place them on the fabric.​

  • Embroidery

    Designs are stitched with cotton thread or wool yarn on a printed fabric.

    There is no “signature” stitch in embroidery. Part of the appeal of this craft is the wide variety of stitches that can be used.​ These stitches create texture and dimension.

    The instruction chart explains which color yarn or thread and which stitch to use to fill in areas or cover lines on the fabric.​

    Completed designs can be finished as pictures, pillows, ornaments, or stockings.​

  • Needlepoint

    Designs are created on canvas printed in full color using cotton thread and/or wool or acrylic yarn and a Continental or Basketweave Stitch.

    The instruction chart indicates which color yarn or thread is used to fill in the colors printed on the canvas; similar to paint-by-number but with a needle and thread. ​

    Additional stitches, called topstitching, may be added to embellish the design. Completed designs can be finished as pictures, pillows, ornaments, or stockings.​

  • Needle Felting

    Designs are “stitched” with a barbed needle and raw wool fiber called roving. Flat pieces or 3D figures can be created.​

    By repeatedly “punching” the roving with the barbed needle, the fibers of the roving are meshed together. This allows you to sculpt the roving into different shapes.​

    In addition to kits, we produce an open stock program of wool roving, flat felt, wool embellishments, tools, and accessories. ​

  • Punch Needle

    Designs are done with either wool yarn or cotton thread on a printed fabric. Instructions include a chart and key as well as lots of useful tips and techniques.​

    The punch needle tool is sold separately because the tool can be used for multiple kits.​

    Punch Needle designs are quick and easy to complete and provide a nice alternative to more traditional needle crafts.

  • Latch Hook

    Latch hook is a craft that is simple and relaxing and can be enjoyed by almost anyone.

    Designs are hooked in vibrant colors of acrylic yarn on a full-color printed canvas – no counting necessary!​

    Kids kits are 12" x 12"; adult kits are 12" x 12" or 16" x 16". The latch hook tool is sold separately because the tool can be used for multiple kits.​

What's in a Kit?

Dimensions kits come complete with all the components needed to stitch the design as shown on the package label: ​​

  • ​Fabric or canvas​
  • Needle(s)​
  • Presorted yarn and/or thread​
  • Chart and easy instructions​

Some designs include beads, sequins, ribbons, or other special materials.​

We seek out the best quality materials we can find and offer some of the best prices in the industry. Quality control checks all along the way ensure that you will have everything you need.​

Our instructions are written to enable a novice to complete even the most detailed designs – they are written in a friendly manner and include tips, techniques, and finishing ideas for a pleasant stitching experience. Instructions are always kit-specific. ​

The label features a large, color-correct image of the completed project for reference while stitching. ​